Official drink: Man U players and supporters to be drinking Chivita in Nigeria

Manchester United has chosen Nigerian soft drink company, Chi Limited, as its official soft drink partner in Nigeria after signing a multi-year partnership. 

The makers of a wide variety of fruit drinks like Chivita Active, Chi Exotic, Chi Happy Hour and Chi Ice Tea, will display the crest of the premiership side across those products.

Making the announcement, Manchester United’s group managing director Richard Arnold said: “We are delighted to welcome Chi Limited as an official partner of Manchester United. We have close to 35 million followers in Nigeria who are some of the most passionate in our global fan base.”

In his own remarks, Chi Limited’s head of marketing, Probal Bhattacharya, said: “As a company, we are proud to partner with such a reputable and successful club like Manchester United whose tradition of excellence is in tandem with ours. We are confident that the partnership will further deepen consumer loyalty.”